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European Fashion Award FASH 2012 „Active – Performance Sportswear”

European Fashion Award FASH 2012 Active – Performance SportswearRegistration deadline: 19 September 2011

Open to: students, enrolled at a European University or Fashion Institute in the 4th semester or higher; or INTERNATIONAL students who can fund their own costs to attend the Prize giving occasion.

The theme for the European 2012 is ‘Active Performance Sportswear.’  There are two categories to enter: the general active sportswear for the European Fashion FASH 2012 and the  .

“The Special Award Gore Bike Wear searches for bike sports apparel (road, mountain, or trekking bike) with sophisticated aesthetics.”  There are a multitude of questions to be asked when designing for active wear.

For the first stage of the competition submit an independent analysis of the selected sports discipline.  Your analysis must take in analyze factors such as movement and the specific culture of the selected sport in addition to style and personal considerations.  Your analysis must be backed up by photos taken yourself and research using market studies, books or articles.

This is serious , and you will gain valuable experience in research and marketing regardless of whether you win the fashion design competition.

1ST PRIZE: €2500 EACH

2ND PRIZE: €1500 EACH

3RD PRIZE: €500 EACH

REGISTRATION DEADLINE: SEPTEMBER 19, 2011

SUBMISSION DEADLINE: OCTOBER 14, 2011

Complete rules and application form may be downloaded from the web site:

http://www.sdbi.de/en/34631

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